Kendall Jenner, Calvin Klein

    

KENDALL JENNER, CALVIN KLEIN

I may as well say it: I can't help but like Kendall Jenner. I know both her mega famous family and hugely successful recent foray into modelling have caused quite a stir over the last year or so, with opinions on Kendall being very much divided, but in my opinion she's just a young woman having the time of her life. She's living out her dreams and making the most of every opportunity that comes her way. And with one of those opportunities now being the confirmed face of the new Calvin Klein campaign, it seems that Kendall's on, to quote the beautiful John Green novel 'The Fault In Our Stars', a rollercoaster that only goes up, and what else could one say except you go girl. Kendall's living her dream, and why should she not? I for one love the recently released campaign shots. I love the neutral tones of the colour scheme with the black, whites, greys and dusty blues. I love the way the colours compliment Kendall's features and colourings, fully emphasising her aesthetic that's very much reminiscent of the natural, timeless, effortless beauty of European women. It's almost as though Kendall was plucked from the glamorous Italian or Spanish shores and yet she's an American gal through and through. But I think what I love most about the campaign is Kendall's look of doe-eyed innocence and fragility, which somehow still looks quietly fierce and strong. A lot of fashion campaigns all feature incredibly strong and powerful looking women who almost look like goddesses that surely can't be existing amongst us mere mortals. And whilst it's fabulous to celebrate the fierceness of women, it's kinda refreshing to see a campaign that embraces the vulnerability, fragility, innocence and natural simple beauty that women also possess too. And with CK choosing to emphasise that in the aesthetic of this newest campaign. it shows that those things don't have to be a weakness. They're aspects of us women that deserve to be celebrated too, and Kendall does the job perfectly.

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